John Deere dealer network
Eight John Deere dealer websites built on one Webflow system that each dealer brands and runs as its own.
Every dealer needed its own brand and inventory, without rebuilding the same pages eight times.
The content was similar across dealers, but the catalogues were huge and changed every week.
We built one Webflow system with CMS-driven equipment, promotions and locations, then branded it per dealer.
The project
John Deere dealers sell hundreds of machines, parts and services across many stores. We built eight dealer websites in Webflow on one shared system: a component library and CMS structure each dealer brands and updates on its own.
Dealers
- Ag-Pro Companies (live)
- Wright Implement (live)
- GreenMark Equipment (live)
- Tellus Equipment (live)
- Cal-Coast Machinery (live)
- TRULAND Equipment (launching)
- Western Equipment (launching)
- Riesterer & Schnell (launching)
What the system includes
- CMS collections for equipment categories, featured inventory, promotions and locations
- Mega-menu navigation for new, used, parts, service and financing
- Promotion banners and financing offers dealers update themselves
- Careers, portals and customer account entry points
- Responsive templates with SEO settings on every page
Stack
Webflow, Webflow CMS, Webflow Interactions, Figma
Keep exploring
Other projects
Next step
Ready for a website that sells?
Book a short call. We will look at your current site, agree what matters most and send a written scope with a fixed quote.
Book a callOr write to hello@sellwrightstudio.com